New digital and trade fair strategyBad Waldsee, 25 March 2021 - The Erwin Hymer Group and thus also Hymer GmbH & Co. KG with its HYMER and ERIBA brands is increasing its emphasis on new digital and live formats in place of appearances at traditional trade fairs. For the two key shows in particular - Caravan Salon Düsseldorf and CMT Stuttgart - this means the whole Erwin Hymer Group will aim for representation there every two years from now on.
About Hymer GmbH & Co. KG
Since its foundation in 1957, Hymer has been a household name in motorhomes and caravans “made in Germany”. The company is not only notable for its long tradition and passion for motorhoming, but is also one of the leading manufacturers in the premium sector thanks to its high standards of quality and consistent record of innovation. Hymer GmbH & Co. KG markets its products under the four brands Hymer Motor Caravans, Hymer Camper Vans, Eriba Caravans and Hymer Original Parts. Hymer GmbH & Co. KG is part of the Erwin Hymer Group SE.
About the Erwin Hymer Group
The Erwin Hymer Group is a 100 percent subsidiary of THOR Industries, one of the world's leading manufacturers of recreational vehicles with more than 31,000 employees worldwide. The Erwin Hymer Group unites motorhome and caravan manufacturers as well as motorhome and caravan accessory specialists, hire and financing services under one roof. The motorhome and caravan brands Buccaneer, Bürstner, Carado, Crosscamp, Compass, Dethleffs, Elddis, Eriba, Etrusco, Hymer, Laika, LMC, Niesmann+Bischoff, Sunlight and Xplore, the motorhome rental companies Crossrent, McRent and rent easy, and also the chassis specialist Goldschmitt, the accessories specialist Movera and the touring portal freeontour all belong to the Erwin Hymer Group. Further information is provided at www.erwinhymergroup.com.
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